![]() Get your collateral right: “Always have a presskit ready and available, with high res logos as pngs, key art with & without branding, succinct gifs that show off major features, and easily accessible contact info.” V rising co op free#But just a reminder that Steam’s June Next Fest event kicks off next Monday, June 13th, and is starting before we send out our next free newsletter!Īlongside the new Valve-issued trailer for Next Fest, we wanted to highlight a great Twitter thread on prepping for Next Fest from Wanderbots, who is one of the few high profile YouTubers who regularly covers smaller new games. Yes, we know that ‘not-E3’ is coming up any day now. And thanks to the devs for chatting to us about it… Steam Next Fest - how are you getting ready? But at least you can better understand why V Rising appealed, and why it was primed to take off. ![]() So there you go - we’re not claiming everyone can replicate Stunlock’s success. tactically transparent?Īnd of course, there’s all the other things you would naturally need to do : “We put a lot of work into getting our name out! Releasing trailers, reaching out to influencers, keeping an active presence on socials, and keeping active keeping players informed of our development through things like dev blogs and newsletters were essential to getting a foothold in the gaming space.” Ironically, this means keeping things to yourself sometimes.” So be. But Bearson does add: “Being transparent is all about communicating what you can and trying to be as honest as you can. In general, I thought Stunlock were extremely transparent with players about plans for V Rising - see this very comprehensive post-announce Q&A, for example. Because they’re such different games… we tried to be clear about that from the beginning, so that they would understand that this project is very, very different from our past endeavors.” Stunlock has a heritage of successful multiplayer games - both from an expertise & built-in fanbase perspective ! That shouldn’t be underestimated: “We definitely worked to connect with our Battlerite and Bloodline Champions (and even our Dead Island Epidemic fans out there, we see you) and make them aware of what we’re working on. ![]() In addition to the above, we spotted some other things we felt additionally contributed to V Rising’s smash hit nature too - as follows: As always, the game is the thing… Building a robust pre-release Discord and community was super important Also, you can set up your own server! And it’s extremely deep. The point here is that the core game - even at Early Access launch - has excellent base-building survival gameplay, but also multiplayer (co-op and PvP), which really helps word of mouth and streamer reach at launch. It’s all one very cohesive experience, not a bunch of different mechanics sewn together.” ![]() All the major mechanical systems are built with each other in mind, and it’s easy to find what you like in the game without feeling too imposed by the parts of the game you might be less interested in. “ Maybe it IS just vampires! I think it’s more likely the survival genre itself, and the way the game is built to appeal to a wide range of survival players. When I asked Stunlock’s Bearson about the game’s core hook, joking that: “It's not JUST vampires, right?”, he saucily replied: “Like Valheim, V Rising presents as a survival game… at the end of a long day of fighting though, players in both Valheim and V Rising must return to their all-important base… For PvP players in V Rising, just like Valheim… if a player's base is destroyed by an enemy… their progression has been entirely wiped out.” But it’s way more than that, as explained by GameRant recently when discussing how the game has ended up getting some yummy Valheim comparisons: If you lazily glance at the game’s thumbnails, you might think V Rising is ‘just’ a top-down ARPG. ![]()
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